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Film & Video Tips

 

NRA Business Affiliate

A great camera package is just a start. Proper lighting really puts the "production value" you deserve into your project. We have more than 25 years of film and television lighting experience - and that translates into "know how" we put to use for you.

Here's a simple diagram of the lighting set-up for our shoot at the Ritz Carlton in Atlanta, GA. Even though the main lighting sources were large, the intensity was reduced to provide a comfortable environment for the subject.

Our basic field package comes with all the tools needed for most video set-ups. We use several large "soft-boxes" for quick, yet flattering light. We include a number of smaller fresnels, C-stands and accessories to add detail and give your project a "big-budget" look.

But if your needs call for more, we can put a complete 3-ton grip truck from Danny Boy Services to work for you. Our association with Danny Boy's owner-operator, Dan Philipp goes back for years, and that means you get an experienced, integrated team to make your vision a reality.

For more information, us or call (770) 936-9851 from 9-6 Eastern time.



Mr. Horst Schulze,
President and CEO of
The West Paces Hotel Group, LLC.
Former CEO Ritz Carlton Hotels

Two time winner of the illustrious Malcomb Baldridge Award for Excellence presented by the American Society for Quality.

This frame is from a video shot by CELY Communications using the DSR 500WS camera and our basic lighting package.

This image is presented to show the high quality of our production unit, and in no way implies an endorsement by Mr. Schulze, The West Paces Hotel Group, LLC., Ritz Carlton or the American Society for Quality.


 

I often get questions from Broadcasting students asking.

"What is a gaffer?", or "What is a Grip?"

Here's my standard reply...